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Why Google and Twitter didn't join the SOPA blackout

Wikipedia, Reddit, and other sites are blacked out in protest of the SOPA anti-piracy bills. Why didn't Google and Twitter join the blackout?

By Sarah McBride and Jasmin MelvinReuters / January 18, 2012

Google blacked out its name on the search page. Clicking on the black box, it takes users to information about why it opposes SOPA (Stop Online Piracy Act) before the US Congress.

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 A blackout Wednesday to protest against proposed legislation on online piracy has failed to get the full support of the biggest Internet players.

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Despite calls for sites such as Google, Facebook, Twitter and other big names to join the blackout, the biggest participants are the online encyclopedia Wikipedia and the social-news website Reddit.

The situation shows that, while technology companies are concerned about the legislation, the House's Stop Online Piracy Act (SOPA) and the Senate's Protect Intellectual Property Act (PIPA), the companies are not prepared to sacrifice a day's worth of revenue and risk the ire of users for a protest whose impact on lawmakers is hard to gauge.

Wikipedia and Reddit will black out their pages so visitors will see only information about Stop Online Piracy Act (SOPA) and the Protect Intellectual Property Act (PIPA).

Of the biggest tech sites that have voiced opposition to the legislation, only Google made a change to its site Wednesday. It has information about the legislation, but users will still be able to conduct Google searches.

"Like many businesses, entrepreneurs and Web users, we oppose these bills because there are smart, targeted ways to shut down foreign rogue websites without asking American companies to censor the Internet," said a Google spokeswoman Tuesday. "So tomorrow we will be joining many other tech companies to highlight this issue on our US home page."

That solution allows Google to keep revenue attached to its searches, while still highlighting the issue.

Microblogging service Twitter also declined to participate, with chief executive Dick Costolo taking on critics of the decision on Twitter over the weekend.

"Closing a global business in reaction to single-issue national politics is foolish," he wrote.

Costolo followed up with a Tweet stating the company will continue to take an active role in opposing the bills.

"Watch this space," he tweeted.

That position of criticizing the bills, but sitting out the blackout is echoed by many big tech companies, including several who wrote to Congress in November to complain about the legislation, such as AOL Inc, eBay Inc, Mozilla and Zynga Inc.

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