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On Bubble Wrap Appreciation Day, online 'pop' culture in the spotlight

This year marks the 50th anniversary of Bubble Wrap, and people can join the celebration with a few clicks of a mouse.

By Andrew Heining / January 25, 2010

Sealed Air Production Manager Roberto Ramos surveys giant rolls of Bubble Wrap at the company's Saddle Brook, N.J. plant on Jan. 19.

Christopher Barth/AP

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Sometimes you just need a break.

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Whether you're fed up with all the not-news on Apple's [still!] unannounced tablet device, peeved over the Tata Nano's outlandish US price increase, or just need a break from tweeting (even from space), a few minutes with a scrap of bubble-encrusted plastic should be just enough to take the edge off.

Sealed Air Corporation's Bubble Wrap, like Kleenex, Post-Its, and, well, Snuggies, has come to occupy one the rarest gems of consumer acceptance: adoption of its brand name as the generic term for the product. And because an Indiana radio station decided it nine years ago, today, the last Monday in January, is Bubble Wrap Appreciation Day, a day when folks the world over are encouraged to pause, ponder, and, well, pop little plastic bubbles of air.

Don't have any of the stuff handy? Too wet to drive to your nearest office supply store? Look online, friend!

Virtual bubble poppers abound, but for the real, honest-to-goodness genuine article, head to Sealed Air's BubbleWrapFun.com. Official is nice and all – and one claims to have been around since 1996, the equivalent of the Internet's ancient history, but we prefer the rapid-fire experience of similar games found here and here. And, for the iPhone-equipped, there is, of course, an app for that.

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Have a good Bubble Wrap story? Leave it in the comments. And be sure to catch up with us on Twitter for the latest in packing material news (and some other stuff) – we're @CSMHorizonsBlog.

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