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Opinion Facebook isn't dying, but it needs to evolve to survive

Facebook must do more than invade our privacy, bombard us with ads, and make us feel sad. To stay relevant, it must address users' privacy concerns, adjust its ad strategy, and engage users in developing and emerging markets.

By Patrick KellyOp-ed contributor / April 23, 2014


Researchers John Cannarella and Joshua Spechler from Princeton University made headlines earlier this year when they predicted that Mark Zuckerberg's almighty Facebook would shed 80 percent of its users by 2017. (Facebook offered a blistering comeback.)