Super Bowl ticket prices plunge. Cold weather to blame?
Super Bowl XLVIII is shaping up to be the most affordable since 2002, thanks to an outdoor stadium, chilly temperatures and teams playing far from their home fan bases. However, indoor seats for the Super Bowl are skyrocketing.
As football fans clamor for the arrival of Super Bowl Sunday, where the Seattle Seahawks will face off against the Denver Broncos, you may be surprised to know that it's not too late to buy a ticket to see the game in person — and that it's the most affordable Super Bowl in years. This isn't to say that a trip to the Super Bowl is a budget buy, but with ticket prices as low as $585 on TiqIQ, it's shaping up to be the least expensive Super Bowl since 2002. But why are prices bottoming out?
Cold Weather on the Horizon
Super Bowl XLVIII will take place on Sunday, February 2 at MetLife Stadium in East Rutherford, New Jersey. This is an outdoor stadium in the northeast, with temperatures predicted to be in the 30s come game day — it's the first time the Super Bowl has been played outdoors in a cold weather city.
Though meteorologists suggest snow isn't on the agenda for this Sunday, it's also not outside the realm of possibility — and either way, the weather will definitely be cold. Even for the NFL's biggest game, outdoor seating in that weather — especially for the premium prices Super Bowl tickets tend to go for — doesn't appeal to everyone.
While lower demand has led to lower prices for outdoor seating, prices for the stadium's club seating, which includes access to indoor lounge areas, has remained relatively high at $2,000 and up. For the more luxurious all-indoor suites, prices are hitting record highs — the lowest prices start around $470,000 and only go up from there. And as game day closes in, you probably won’t be able to find any at all.
There's No Home Team to Root For
While the game is on the east coast, the teams that are playing are rooted firmly in the west, which means many diehard fans making the trek out to see the big game likely have a lot of miles to travel. Seattle is over 2,800 miles away from East Rutherford, while Denver is over 1,700 miles away — neither a short journey. And when you combine a long trip and freezing temperatures, fans are a lot more likely to stay home.
If local teams like the Jets, Giants, or Patriots had made their way into this year's Super Bowl, we might have seen a different story for ticket sales, with locals jumping on the opportunity to support their home team. However, with prices continuing to drop as game day approaches, it's possible that locals will decide catching the game in person is worth their while — even without their home team on the field — especially if the forecast warms up.
Readers, what do you think? Would you ever spend money to sit in the cold of New Jersey on Sunday? How low do you think ticket prices can go?
Elizabeth Harper is a contributing writer to Dealnews.com, where this article first appeared: http://dealnews.com/features/Super-Bowl-Ticket-Prices-Are-at-Their-Lowest-in-a-Decade-Because-of-the-Cold/970122.html
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