Work & Money
from the October 15, 2002 edition

What we want, what we need


Much of my childhood could have been an ad for an SUV.
E-mail this story
Write a letter to the Editor
Printer-friendly version
Related stories:
10/15/02
10/15/02
10/15/02
05/23/02

Get all the Monitor's headlines by e-mail.
Subscribe for free.

It was the mid-'70s. Nobody had yet coined the acronym. But without a high-riding four-wheel-drive – the one I remember was a boxy, beige Jeep Wagoneer – there were plenty of winter days when our gravel driveway could not have been conquered.

The road was a hillside half-mile stretch deep in the snow bowl that is central New York State. Even after we plowed out after a storm it was slick, with tall, unbroken snow banks all along the sides. Winter was about six months long. Some years the driveway hardened into a colossal bobsled run.

Today, living in coastal Massachusetts, I still see snow. Armies of plows rush out at dawn to deal with each dusting.

For that I'm grateful. My family ride is a Honda minivan, just sure-footed enough to do what it needs to do. I haven't seen a half-mile, six-foot snowbank in years.

What I do see are a lot of SUVs. Giant ones – GMC Denalis, Ford Excursions, Cadillac Escalades – the kind that draw a fair amount of ire from the waste-watcher crowd, especially since the heaviest duty many of them appear to tackle is dropping kids off at the mall.

It's not impossible to grasp their appeal: Size can equal security.

Yes, they project a certain image. True, in the past couple of decades it has perhaps become harder to discern the difference between want and need. Gas, for now, is cheap.

Still, when auto writer Eric Evarts sized up carmakers' offerings for 2003, he found a continued evolution of SUVs, often into scaled-down, fuel-efficent vehicles. They can handle a range of modern tasks, even climbing icy driveways.

• Reach us at work@csps.com




Get Monitor stories by e-mail:
(Your e-mail address will be protected by csmonitor.com's tough privacy policy.)
Tools and Guides
Finance questions?
E-mail Work & Money.
 
Ethical Market Monitor
The Domini Social Index 400 over the last 90 days.
Chart from Yahoo! Finance
Chart data by CSI
 
Salary Wizard ®

Find out what you're worth

Job title

Zip Code

salary.com

(Mary Knox Merrill/Staff)
EDITOR'S PICK Five cities that will rise in the New Economy
From Seattle to Huntsville, Ala., five cities are poised to prosper in the New Economy because of exports, innovation, clean technology, and healthcare.

In Pictures:
Get ready for gridlock
POLITICS Patchwork Nation
The American voter beyond red and blue

Daily podcast

Monitor Reports

Discussions with Monitor reporters from around the world


Today

Peter Grier

The Monitor's Peter Grier talks with reporter Ron Scherer about how Black Friday will effect the economy this year.




Making a difference
Making a Difference

What happens when ordinary people decide to pay it forward? Extraordinary change. See how individuals are making a difference, finding solutions, overcoming adversity, and giving back globally.

Batdorj Gongor convinces residents to set up savings groups as a way of teaching them the power they gain by banding together in neighborhoods.

Lee Lawrence

People making a difference: Batdorj Gongor

In Mongolia, he shows former nomads how working together benefits everyone.