Apple nets 15 million users for streaming service

Apple's streaming-music service pulled in more than 15 million users since a June launch. More than half of the subscribers are part of a free, three-month trial. 

AP Photo/Jeff Chiu, File
In this June 8, 2015 file, Beats co-founder and Apple employee Jimmy Iovine speaks at the Apple Worldwide Developers Conference in San Francisco when the maker of iPods and iPhones announced Apple Music, an app that combines Beats 1, a 24-hour, seven-day live radio station, with an on-demand music streaming service. Apple Inc. says it has 15 million users on its streaming-music service, including 6.5 million paying subscribers. The Wall Street Journal says (http://on.wsj.com/1LAy1Mz ) in a report from Laguna Beach, California, posted early Tuesday, Oct. 20 on its website that Apple launched Apple Music on June 30 and offered every user a three-month trial period.

Apple Inc. says it has 15 million users on its streaming-music service, including 6.5 million paying subscribers.

Speaking at WSJDLive, The Wall Street Journal's global technology conference, AppleCEO Tim Cook said the company has 6.5 million paying customers for Apple Music and 8.5 million customers on three-month trials.

The newspaper says (http://on.wsj.com/1LAy1Mz ) in a report from Laguna Beach, California, posted early Tuesday on its website that Apple launched Apple Music on June 30 and offered every user a three-month trial period.

The Journal reports that after the trial period, users pay $9.99 a month for individual subscriptions or $14.99 for families. The first batch of customers came off the trial period at the end of September.

Cook says consumers are responding positively to one of the main differentiating features of its service: human curation of playlists.

Copyright 2015 The Associated Press. All rights reserved. This material may not be published, broadcast, rewritten or redistributed.

You've read  of  free articles. Subscribe to continue.

Dear Reader,

About a year ago, I happened upon this statement about the Monitor in the Harvard Business Review – under the charming heading of “do things that don’t interest you”:

“Many things that end up” being meaningful, writes social scientist Joseph Grenny, “have come from conference workshops, articles, or online videos that began as a chore and ended with an insight. My work in Kenya, for example, was heavily influenced by a Christian Science Monitor article I had forced myself to read 10 years earlier. Sometimes, we call things ‘boring’ simply because they lie outside the box we are currently in.”

If you were to come up with a punchline to a joke about the Monitor, that would probably be it. We’re seen as being global, fair, insightful, and perhaps a bit too earnest. We’re the bran muffin of journalism.

But you know what? We change lives. And I’m going to argue that we change lives precisely because we force open that too-small box that most human beings think they live in.

The Monitor is a peculiar little publication that’s hard for the world to figure out. We’re run by a church, but we’re not only for church members and we’re not about converting people. We’re known as being fair even as the world becomes as polarized as at any time since the newspaper’s founding in 1908.

We have a mission beyond circulation, we want to bridge divides. We’re about kicking down the door of thought everywhere and saying, “You are bigger and more capable than you realize. And we can prove it.”

If you’re looking for bran muffin journalism, you can subscribe to the Monitor for $15. You’ll get the Monitor Weekly magazine, the Monitor Daily email, and unlimited access to CSMonitor.com.