Buick to drop Verano from its US lineup: report

The second-generation Buick Verano model won’t be sold in the United States, according to a report from Automotive News. 

  • close
    The 2012 Buick Verano sedan.
    Buick/Reuters/Handout/File
    View Caption
  • About video ads
    View Caption
of

Buick’s second-generation Verano went on sale in China last year, and according to a new report that’s where the car will stay.

Automotive News (subscription required), citing people familiar with General Motors Company’s [NYSE:GM] plans for the Verano, reports that the second-generation model won’t be sold in the United States.

Instead, the first-generation Verano, on sale here since the 2012 model year, will reportedly stick around for the 2017 model year after which the nameplate will be dropped from the lineup.

The reason behind the decision is said to be demand for SUVs continuing to rise while sedan sales remain flat or even shrink. Last year the Encore and Enclave accounted for 60 percent of Buick’s sales in the country, and with the arrival of the new Envision sales are expected to be even more skewed towards high-ridingvehicles going forward.

Another reason could be the arrival of a new compact sedan from Cadillac. With demand for sedans losing out to SUVs, perhaps GM doesn’t want the Verano and new Cadillac cannibalizing each other in the sales race.

The Christian Science Monitor has assembled a diverse group of the best auto bloggers out there. Our guest bloggers are not employed or directed by the Monitor and the views expressed are the bloggers' own, as is responsibility for the content of their blogs. To contact us about a blogger, click here. To add or view a comment on a guest blog, please go to the blogger's own site by clicking on the link in the blog description box above.

 
 
 

We want to hear, did we miss an angle we should have covered? Should we come back to this topic? Or just give us a rating for this story. We want to hear from you.

Loading...

Loading...