MORE AMERICANS WEAR CLOTHES THAT CARRY IMPRINTED ADS

* Americans apparently like being walking billboards.

The Specialty Advertising Association International in Irving, Texas, says that each year wearable items imprinted with company logos and messages become a bigger part of its members' business. In 1992, 22.4 percent of all promotional products its members sold were items such as T-shirts, baseball caps, jackets, or sunglasses carrying an advertiser's message and then given away free.

We want to hear, did we miss an angle we should have covered? Should we come back to this topic? Or just give us a rating for this story. We want to hear from you.

Loading...

Loading...