Will '41: A Portrait of my Father' reveal a different side of George W. Bush?

George W. Bush's biography of his father will be published Nov. 11 by Crown, with a planned first printing of 1 million copies.

Get ready to see a whole lot more of George W. Bush this November.

The former President is gearing up for a media blitz for his forthcoming biography of his father, President George H.W. Bush. The much anticipated bio - "41: A Portrait of my Father," will be published Nov. 11 by Crown, with a planned first printing of 1 million copies.

This is the only presidential biography of a father written by his son, and the closest thing to an autobiography of Bush 41, since he has never written a memoir. As such, publisher Crown expects the book to do well and has lined up a series of headline interviews and promo events for the book.

CBS News will broadcast the first interviews, conducted by Bob Schieffer, on Sunday, November 9, followed by The Today show, which will feature the author on November 10, by Savannah Guthrie. For publication day, Nov. 11, both former presidents will be on "Today" for a discussion with George W. Bush's daughter and "Today" correspondent Jenna Bush Hager.

Hungry for more?

Other appearances by George W. Bush announced Tuesday by Crown Publishers include interviews on the Fox News Channel and NPR and a private event at the George Bush Presidential Library and Museum in Texas, reports the AP.

And according to Crown, there will be plenty of speeches and public book signings in the weeks to come - that's a lot of media appearances for a person who goes to lengths to stay out of the spotlight recently.

Of course, all the better to drum up attention for a book that's expected to do very well.

“A unique and intimate biography, 41: A PORTRAIT OF MY FATHER covers the entire scope of the elder President Bush's life and career, including his service in the Pacific during World War II, his pioneering work in the Texas oil business, and his political rise as a Congressman, U.S. Representative to China and the United Nations, CIA Director, Vice President, and President,” Crown said in a statement. “In addition, George W. Bush discusses his father's influence on him throughout his own life, from his childhood in West Texas to his early campaign trips with his father, and from his decision to go into politics to his own two-term Presidency."

Surprisingly, the book may offers readers insight not only into Bush Sr., but Bush Jr., the author, as well.

“It's … the kind of potentially revealing project we would not have expected from a president who abhorred introspection and discussions of his relationship with his father when he was in the White House,” Reuters columnist Steven Brill said in a piece about the forthcoming book. “Which … suggests that we may be seeing a weightier side of George W. Bush in his post-presidency.”

“Given the relationship between author and subject, [the biography] is certain to be a best seller,” Brill concluded.