Top five examples of Augmented Reality

November 19, 2009

Augmented reality – the idea of enhancing our view of the world around us with digitized text or objects – has moved out of research labs. Below are five of our favorite videos demonstrating a few of the myriad ways AR has jumped onto smart phones and computer screens to entertain and inform ordinary consumers.

1) The US Postal Service helps customers find the right-size shipping box.

2) BMW's experimental tool walks auto mechanics through repairs.

3) Esquire magazine’s special issue has several AR features.

4) Acrossair.com offers a Subway Finder for the iPhone.

5) Topps 3D baseball cards “come alive” with AR.

6) Tags activate 3D action figures from the movie “Avatar.”

Check back next week for a full story on augmented reality.