WORLD'S LARGEST ADVERTISING ORGANIZATIONS

April 19, 1991

The British-based WPP group was named the world's largest advertising organization by the publication Advertising Age. WPP won the title based on a gross income of $2.7 billion in 1990. Saatchi & Saatchi Company finished No. 2 with $1.7 billion, followed by Interpublic Group ($1.6 billion), and Omnicom Group ($1.3 billion).