British snap up snacks

December 10, 1980

Snack foods in Great Britain are showing 20 percent sales increases so far this year. According to market research figures from the Ministry of Agriculture and from independent sources, the leader in British snack sales has been crisps (called potato chips in the US). The 1980 figures in this category are expected to exceed last year's sales of over 3 billion packages, worth almost $700 million. The most popular crisps these days are those with fancy and unconventional flavors -- currys, fish flavors, and salt variations.

No. 2 in this year's snack sales list is nut packets. Increases here are credited to public preferences for more dry-roasted products.