How Google Fiber changes the cities it's chosen

Google Fiber isn't up and running in very many locations, but it's already causing existing providers to roll out competing fiber Internet services.

Kim Kyung-Hoon/Reuters/File
Google announced on Friday that it is considering expanding its Fiber service to San Diego, Irvine, and Louisville. Here, a woman walks past a Google logo at the 2015 Global Mobile Internet Conference in Beijing on April 28, 2015.

Google announced on Friday that it has selected three more cities – San Diego, Irvine, Calif., and Louisville, Ky – for Google Fiber installation. The company will meet with leaders in each of the three cities to make sure there aren’t any unforeseen obstacles to construction, and officials will start getting ready for a large-scale fiber rollout.

It’s not a foregone conclusion that the three cities will actually receive Google Fiber. Anything from zoning complications to difficult terrain could lead to the conclusion that Google Fiber simply isn’t a good fit for one or more of the cities.

But if all goes smoothly, residents of San Diego, Irvine, and Louisville, could enjoy super-fast gigabit Internet within the next few years. (A gigabit connection offers upload and download speeds of one gigabit per second, which is about 30 times faster than the average broadband connection in the US.)

If these three cities go live, it will bring the total number of Google Fiber installations to 12. The service is already humming along in Kansas City; Austin; and Provo, Utah; and Google is working to expand it to Atlanta, Charlotte, Nashville, Raleigh-Durham, Salt Lake City, and San Antonio.

But even though Google Fiber is expanding slowly, the service is having an effect in lots of other cities. That’s because existing providers such as Comcast and AT&T are rolling out their own super-fast Internet services in cities where Google Fiber is being built, or where Google is rumored to be considering a build.

Last year AT&T began offering gigabit fiber service in Austin, at about the same time that Google Fiber began accepting signups. And earlier in the year AT&T announced that it was considering expanding gigabit fiber service to 100 cities in 21 metro areas, mostly in southern and western states.

In April, Comcast announced it would offer 2-gigabit service to customers in Atlanta, where Google Fiber is currently being installed. (That kind of speed doesn’t come cheap: Comcast said the 2-gigabit service would cost $159 per month at the outset, then jump to a nickel under $300 per month. By comparison, Google Fiber costs $70 per month in Austin, or $130 if it’s bundled with a streaming video service.)

Google doesn’t have the resources to roll out fiber service in every city that wants it. But the growing number of Google Fiber installations shows that there’s a demand for super-fast Internet, and it puts competitive pressure on incumbent providers to roll out their own fiber services. Earlier this year, Atlanta Mayor Kasim Reed said in a news release that “high-speed Internet access is essential to participate in the 21st-century economy,” and noted that fiber Internet can be an important tool for cities to attract and retain high-tech businesses.

You've read  of  free articles. Subscribe to continue.
Real news can be honest, hopeful, credible, constructive.
What is the Monitor difference? Tackling the tough headlines – with humanity. Listening to sources – with respect. Seeing the story that others are missing by reporting what so often gets overlooked: the values that connect us. That’s Monitor reporting – news that changes how you see the world.

Dear Reader,

About a year ago, I happened upon this statement about the Monitor in the Harvard Business Review – under the charming heading of “do things that don’t interest you”:

“Many things that end up” being meaningful, writes social scientist Joseph Grenny, “have come from conference workshops, articles, or online videos that began as a chore and ended with an insight. My work in Kenya, for example, was heavily influenced by a Christian Science Monitor article I had forced myself to read 10 years earlier. Sometimes, we call things ‘boring’ simply because they lie outside the box we are currently in.”

If you were to come up with a punchline to a joke about the Monitor, that would probably be it. We’re seen as being global, fair, insightful, and perhaps a bit too earnest. We’re the bran muffin of journalism.

But you know what? We change lives. And I’m going to argue that we change lives precisely because we force open that too-small box that most human beings think they live in.

The Monitor is a peculiar little publication that’s hard for the world to figure out. We’re run by a church, but we’re not only for church members and we’re not about converting people. We’re known as being fair even as the world becomes as polarized as at any time since the newspaper’s founding in 1908.

We have a mission beyond circulation, we want to bridge divides. We’re about kicking down the door of thought everywhere and saying, “You are bigger and more capable than you realize. And we can prove it.”

If you’re looking for bran muffin journalism, you can subscribe to the Monitor for $15. You’ll get the Monitor Weekly magazine, the Monitor Daily email, and unlimited access to

QR Code to How Google Fiber changes the cities it's chosen
Read this article in
QR Code to Subscription page
Start your subscription today