Topic: Tropicana Juice Drinks
All Content
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Diet Pepsi changes its sweetener to compete with Coke
DIet Pepsi used to be sweetened with aspartame; now, it lists a mix of artificial sweeteners. The Diet Pepsi sweetener change is part of a major rebranding effort for the soft drink, which has lost some of its market share to Coca-Cola in recent years.
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New UC logo: Marketing blunder? Or is storm of criticism overblown?
The venerable University of California traded in its traditional logo for something modern, eliciting a New Media blast of derision. Some experts say the storm over the new UC logo will pass.







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