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  • Diet Pepsi changes its sweetener to compete with Coke

    DIet Pepsi used to be sweetened with aspartame; now, it lists a mix of artificial sweeteners. The Diet Pepsi sweetener change is part of a major rebranding effort for the soft drink, which has lost some of its market share to Coca-Cola in recent years. 

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Endeavor Global, cofounded by Linda Rottenberg (here at the nonprofit’s headquarters in New York), helps entrepreneurs in emerging markets.

Linda Rottenberg helps people pursue dreams – and create thousands of jobs

She's chief executive of Endeavor Global, a nonprofit group that gives a leg up to budding entrepreneurs.

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