Topic: Internet Marketing

Earn money with your smartphone: five apps that pay

Here’s a sure-fire way to earn a little pocket money. Use your smartphone to snap a photo of a restaurant or scan a barcode in a store. You can earn cash or gift certificates. Companies pay for such information, often because they want to know how their stores and products look in the real world. Here are five free smartphone apps that can earn you money.

Egyptians fight sexual harassment with June 20 Twitter campaign

Twitter and Facebook were flooded with posts from Egyptian women and men in a June 20 online campaign calling for an end to Egypt's notoriously rampant sexual harassment of women.

Epsilon security breach: 5 signs it's only the tip of the iceberg

This week millions of e-mail addresses were reported stolen from Epsilon, a firm that supplies e-mail marketing to BestBuy, Disney, and many others. Here are five more emerging targets for precision attacks:

12 books Seth Godin thinks you should read

Nonprofit group TED asks some of the world's most fascinating thinkers to share both ideas and reading lists. Here's a list of the 12 books recommended by entrepreneur and marketing guru Seth Godin.

Groupon India launch: online marketer attempts to reach offline nation

Groupon launched in India last week. While opportunity here appears vast, only 1 percent of Indians have the fast Internet connection that Groupon India will likely target.

Online coupons: Four ways you can save money online

Online coupons are shaking up the advertising industry, according to a new report from Borrell Associates. The local ad research and consulting firm in Williamsburg, Va., forecasts the online coupons business will grow almost 14 percent in 2011, reaching $9.1 billion. That's still small compared with an overall ad market forecast at $238.6 billion. But its fast growth portends big changes in the way you get your coupons and, ultimately, how you shop. Here are four strategies to take advantage now of the expected flurry of online coupons:

Five countries challenging Google

Online privacy has become a key civil liberty battleground. Companies such as Face­book and Google are amassing data about users' choices and activities, which busi­nesses – and governments – would like access to.

Across Europe, a backlash against the storage of online users data is growing. In Germany almost 35,000 people, including Justice Minister Sabine Leutheusser-Schnarrenberger, sued their own government over the issue.

Here are five countries where Google faces privacy, censorship, or other fights.

As 2011 Ford Explorer turns heads, so does its marketing campaign

The Facebook campaign for the 2011 Ford Explorer illustrates how corporations increasingly rely on social media to reach consumers.

FTC clears Google purchase of mobile ad service AdMob

Google's $750 million purchase of Admob strengthens the firm's dominance of web advertising.

Apple iPad: Online media's holy grail?

The high level of interactivity found in the Apple iPad could be a boon for advertising – and could encourage content providers to start charging for content.

Four ways technology will change advertising in 2010

Advertising will encourage you to stay on web pages longer and could soon bring the technology from 'Minority Report' to your cell phone. And you can buy stuff for your online self, too.

Why Yahoo's Jerry Yang stepped down

His performance showed that not every start-up whiz can be a turnaround CEO.

Tech & the convention - now Obama's got Biden emailing

A Microsoft-Yahoo! merger: good for the Internet?

The proposed acquisition would leave Google and Microsoft as the only major conduits connecting advertisers and online publishers – until a better search technology comes along.