McDonald's CEO Don Thompson is out of touch of McDonald's advertising's influence on children, Leah Segedie writes. What the McDonald's CEO said to her about Happy Meals, and why he is wrong.
One of every two sandwiches sold in France is a burger. In 2001 it was one in nine; by 2007 it was one in seven. The French eat an average of 14 hamburgers a year, putting them behind only the British, who eat 17 each a year, among European markets.
'We don't sell junk food,' McDonald's CEO told 9-year-old Hannah Robertson, but now Hannah's also a target of toxic comments. Hannah's mother and McDonald's discuss the controversy that occurred when the 'We don't sell junk food' comment hit the Internet.