Topic: Coppertone Sun Care Products

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  • Darth Vader Super Bowl commercial: What happens to child stars in ads?

    Darth Vader Super Bowl commercial: What happens to child stars in ads?

    The Darth Vader Super Bowl commercial made six-year-old Max Page an advertising wunderkind even before the public had seen his face. As the pint-sized Darth Vader in the VW ad, Max became an Internet phenomenon for using "The Force," or trying to. The Super Bowl commercial went viral on the Internet in the run-up to the big game. Since the Super Bowl, Max has gotten even more attention. On Monday's "Today" show, he took off his Vader mask, letting America see his face. Here's a look at Max and five other child actors who starred in ads. Can you guess which of the five made the big time?

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  • Coppertone settlement: 'False' sunscreen claims cost $3M to $10M

    Coppertone settlement has been reached by parent company Merck, bringing a decade-old lawsuit to a close. The lawsuit alleged that Coppertone made false claims about its sunscreen, and the Coppertone settlement will cost Merck between $3 million and $10 million in payouts. 

  • Change Agent GoodGuide and others use technology to help turn consumers green

    A host of companies and nonprofits are using technology – from smartphones to social networking – to make it easier for consumers to choose environmentally friendly products.

  • Darth Vader Super Bowl commercial: What happens to child stars in ads?

    Darth Vader Super Bowl commercial: What happens to child stars in ads?

    The Darth Vader Super Bowl commercial made six-year-old Max Page an advertising wunderkind even before the public had seen his face. As the pint-sized Darth Vader in the VW ad, Max became an Internet phenomenon for using "The Force," or trying to. The Super Bowl commercial went viral on the Internet in the run-up to the big game. Since the Super Bowl, Max has gotten even more attention. On Monday's "Today" show, he took off his Vader mask, letting America see his face. Here's a look at Max and five other child actors who starred in ads. Can you guess which of the five made the big time?

  • BP admits more oil is spilling into Gulf than estimated

    BP admits more oil is spilling into Gulf than estimated

    BP admits that more oil from the Deepwater Horizon disaster is spilling into the Gulf of Mexico than was previously estimated.