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Topic: Adweek Magazine

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  • Why Rolling Stone boycott backfired, as Tsarnaev cover flies off shelves

    The lesson in retailers' boycott of Rolling Stone's August issue – featuring Boston bombing suspect Dzhokhar Tsarnaev – is that publicity of almost any kind pays, say media analysts. The magazine saw its newsstand sales surge. 

  • Where are the surprises in Super Bowl ads?

    With the growth of social media sites like Facebook and Twitter, it's no surprise that more advertisers are releasing ads online up to a week or more before Game Day.

  • Twitter taking on reality TV?

    Anonymous sources told Adweek that Twitter has been meeting with reality television producers and executives to showcase an "original video series" similar to "The Hills" and "The Real World."

  • Four ways technology will change advertising in 2010

    Advertising will encourage you to stay on web pages longer and could soon bring the technology from 'Minority Report' to your cell phone. And you can buy stuff for your online self, too.
    12/29/2009 03:15 pm

  • Etc.


    06/27/2008 01:00 am

Doing Good

 

What happens when ordinary people decide to pay it forward? Extraordinary change...

Danny Bent poses at the starting line of the Boston Marathon in Hopkinton, Mass.

After the Boston Marathon bombings, Danny Bent took on a cross-country challenge

The athlete-adventurer co-founded a relay run called One Run for Boston that started in Los Angeles and ended at the marathon finish line to raise funds for victims.

 
 
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