The chain restaurant is serving a promotional 'Hobbit' menu with items like Gandalf's Gobble Melt.
The premiere of the first film in the 'Hobbit' series, 'The Hobbit: An Unexpected Journey,' took place in Wellington, New Zealand and was attended by director Peter Jackson and actors Martin Freeman, Richard Armitage, and Cate Blanchett, among others.
'The Hobbit' will get a third installment, according to the 'Lord of the Rings' director.
'The Hobbit' trailer is a testament to the best qualities of director Peter Jackson's filmmaking, from weaving together various J.R.R. Tolkien tales to the signature look of the film.
'The Hobbit' trailer gives a preview of memorable moments like Bilbo Baggins meeting Gollum, shows familiar faces from the original trilogy.