"Go big or go home," as the old saying goes. The Humane Society of the United States chose the former, working in all 50 states and earning the title of "the nation’s largest and most effective animal protection organization." The society, founded in 1954 and headquartered in Washington, D.C., conducts itself in two main areas: celebrating animals and confronting cruelty. These translate into supporting animal protection legislation, operating campaigns to bring about reforms, performing animal rescue and emergency response, inspecting cases of animal cruelty, providing animal care at sanctuaries, rehabilitation centers, emergency shelters, and clinics. One of the society's current campaigns is opposing an amendment to the farm bill in Congress by Rep. Steve King (R) of Iowa that would weaken animal welfare laws. Wayne Pacelle, the society's president and CEO, describes the amendment as "a sort of legislative kudzu, so invasive and dangerous."
Mark Sappenfield
Dear Reader,
About a year ago, I happened upon this statement about the Monitor in the Harvard Business Review – under the charming heading of “do things that don’t interest you”:
“Many things that end up” being meaningful, writes social scientist Joseph Grenny, “have come from conference workshops, articles, or online videos that began as a chore and ended with an insight. My work in Kenya, for example, was heavily influenced by a Christian Science Monitor article I had forced myself to read 10 years earlier. Sometimes, we call things ‘boring’ simply because they lie outside the box we are currently in.”
If you were to come up with a punchline to a joke about the Monitor, that would probably be it. We’re seen as being global, fair, insightful, and perhaps a bit too earnest. We’re the bran muffin of journalism.
But you know what? We change lives. And I’m going to argue that we change lives precisely because we force open that too-small box that most human beings think they live in.
The Monitor is a peculiar little publication that’s hard for the world to figure out. We’re run by a church, but we’re not only for church members and we’re not about converting people. We’re known as being fair even as the world becomes as polarized as at any time since the newspaper’s founding in 1908.
We have a mission beyond circulation, we want to bridge divides. We’re about kicking down the door of thought everywhere and saying, “You are bigger and more capable than you realize. And we can prove it.”
If you’re looking for bran muffin journalism, you can subscribe to the Monitor for $15. You’ll get the Monitor Weekly magazine, the Monitor Daily email, and unlimited access to CSMonitor.com.
