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Justin Bieber birthday: He got a Fisker Karma electric car. Should you?

A Justin Bieber birthday present – the $100,000 Fisker Karma – is causing a bit of a stir. Maybe it should. Fisker is trying to pioneer the luxury electric car. One critic calls the Karma 'beautiful.'

By Staff writer / March 2, 2012

Fisker Automotive's first car is the Karma. Perhaps more significantly, the Karma also became a Justin Bieber birthday gift.

Fisker Automotive/PRNewsFoto


A happy Justin Bieber birthday to all. And Justin, enjoy that new car that packs a zero-emission power train underneath its sleek, sports-car looks.

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The pop star has turned 18.

During an appearance Thursday on "The Ellen DeGeneres Show," Mr. Bieber got a little surprise: a roughly $100,000 Fisker Karma, which bills itself as "the first true electric luxury vehicle with extended range and the freedom to plug in or fill up."

Bieber was, by all appearances, genuinely stunned by the gift, which came from his manager, Scooter Braun, and the singer Usher (a friend of Bieber).

"I always yell at you, don't get anything flashy, we're not about that. Be humble, be humble," said Mr. Braun. "I kind of broke my own rule."

"We wanted to make sure, since you love cars, that when you are on the road you are always looking environmentally friendly, and we decided to get you a car that would make you stand out a little bit," he added.

A little bit?

A little bit of understatement.

The Fisker Karma arrives in Bieber's hands fresh off of being named Automobile Magazine's Design of the Year. The premium luxury sedan, the editors said, “stands to become an icon, even without mention of its range-extended electric powertrain.” 

The magazine's design editor, Robert Cumberford, called it "a beautiful and highly dramatic automobile, unlike anything else on the road today and yet very much like dozens of the most beloved sports cars of the past."

Do you want one, too? Should you get one?

That may depend a lot on whether that $100,000 price tag sounds within reach, and on whether you want to be a pioneering customer of a new company relying on relatively new electric battery technology.

Henrik Fisker, a designer with a background designing powerful cars at BMW and Aston Martin, founded Fisker Automotive in the US in 2007 to focus on premium plug-in hybrid cars.

The folks at Fisker have likened the profile of the Karma, their first model in production, to that of a running cheetah.


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