With one week to go it's fourth and long for McCain

Of interest is a Dayton TV station's poll that showed voters who cast their ballots early opted for Obama by a 13 percentage point margin.

Don't go changin'

But the concern isn't just Ohio. It's widespread. There is a frantic attempt to keep many former red states (now more pinkish, off-white'ish, easter egg blue'ish looking things) from turning real blue.  Virginia, North Carolina, Missouri, Indiana, Florida could all switch.

So ominous is the trend, Republicans are advertising even in Montana. Reports are that the Republican National Committee has plopped down between $300,000 and $400,000 for a buy to help keep the state from a changin'.

New spot 

To help stop the change, the McCain campaign rolled out a new ad today.  Although they don't have nearly the budget Obama has, it's not like the only time the spot will air is at 3:15am on a station in North Dakota during a rerun of Gilligan's Island.

They can't afford that time slot.

This ad will be run, according to the campaign, in "key" states.

Compare

The new ad entitled "Compare" is pretty simple. Not surprisingly, it compares the two candidates from the Republican ticket's point of view. While the female announcer lists the attributes of each candidate the photo of the candidate is displayed.

For higher taxes (Obama)
For working Joes (McCain
Spread your income (Obama)
Keep what's yours (McCain)
Pain for small business (Obama)
Economic growth (McCain)
Risky (Obama)
Proven (McCain)

It can be argued that it is an effective ad.  It goes along with the theme of the campaign for the final week.

Go for comedy

But to really shake things up, they might want to just go for humor.  Get the comedy points.

We stumbled on to this parody from Charlotte News & Observer cartoonist, Grey Blackwell.  More people would watch this – don'tcha think?

(By the way, to balance things out we'll find a cartoon parody of McCain as well).

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