Obama campaign: 'If we don't step it up, we're in trouble'
For the third month, Mitt Romney's campaign has out-fundraised Obama's. But with three months until election day, the Obama campaign is not changing tack.
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Money wasn't supposed to be a worry for the president's campaign, which smashed fundraising records in 2008. But Mitt Romney's team has hauled in more than Obama and his allies for a third straight month, raising the once-unthinkable question.
While the race for voter support is tight, according to polls, Romney's robust fundraising and a crush of money from Republican-leaning political action committees have forced the president's campaign to spend heavily through the summer.
IN PICTURES: On the campaign trail with President Barack Obama
Highlighting the challenge for Obama, Romney on Monday reported a July fundraising haul of more than $101 million along with the Republican National Committee, compared to the $75 million that Obama's campaign said it had brought in along with the Democratic National Committee.
During a fundraiser in Stamford, Conn., Obama said Romney's tax proposal would benefit the wealthy at the expense of many middle-class families. "It's like Robin Hood in reverse," he said. "It's Romney Hood."Romney campaign spokesman Ryan Williams countered that Obama was the only "candidate in this race who's going to raise taxes on the American people."
The president also warned that his campaign faced a deluge of Republican money.
"Over the course of the next three months, the other side is going to spend more money than we have ever seen on ads that basically say the same thing you've been hearing for the past three months," Obama said, then summarized their argument as "the economy is not where it needs to be and it's Obama's fault."
Before Romney's summer surge, Obama had not been outraised by an opponent since 2007.
In an email to supporters after the July numbers were announced, the Obama campaign said, "If we don't step it up, we're in trouble."
A huge spending advantage in the final months of a close election can help a campaign as it seeks to sway undecided voters.
Obama officials say they expected Romney to outraise the president through the summer and have made contingency plans if the disparity continues. Part of that planning has involved heavy spending on ads through the spring and summer in an attempt to define Romney for voters before he has access to most of his general election funds.
With the election still three months away, Obama and the DNC have spent more than $370 million since January of last year. In June, the campaign spent more than it brought in.
Seeking to keep its coffers full, the campaign has special plans for some donors who live in reliably Democratic states where the president may not visit in the midst of the campaign. They'll get a chance to fly elsewhere in the country to meet him at an event. The campaign has also been raffling off chances for smaller donors to attend meals with the president or attend events with celebrities such as actor George Clooney.