"Even insiders were taken aback by just how big the Black Ops launch really was," says Scott Steinberg, head of the game-consulting firm TechSavvy. "You don't see the same level of [lavishness] for game studios as Hollywood stars, but the world is voting with their wallets and with their time."
Still, video games have a huge advantage in breaking records. An average copy of Black Ops costs $60 and collector's editions sold for $150. Even high-definition Blu-ray movies often top out at $25.
So how do video games compare to more traditional forms of entertainment? They suck up more dollars, but do they attract more fans? Because of imperfect bookkeeping and apples-to-oranges comparisons, 24-hours sales is actually one of the fairest available statistics to judge. So, click the arrow for a breakdown, industry by industry.
Related – Call of Duty: Black Ops review roundup