

South Korean rapper PSY performs his massive K-pop hit 'Gangnam Style' live on NBC's 'Today' show in New York, Sept. 14, 2012. The 'Gangnam Style' video has more than 200 million YouTube views and counting, and it's easy to see why. Gangnam is only a small slice of Seoul, but it inspires a complicated mixture of desire, envy and bitterness. Jason DeCrow/AP
South Korean singer Psy performs during his concert in central Seoul Oct. 2, 2012. The 34-year-old became the first Korean artist to top the weekly UK chart, helped by the success of a video shot in locations around Gangnam, Seoul. Kim Hong-ji/Reuters
Participants from Costa Rica perform South Korean rapper Psy's 'Gangnam Style' dance during a street parade for a local dance festival in Seoul, South Korea, Oct. 2, 2012. Lee Jin-man/AP
South Korean rapper Psy, who sings the popular 'Gangnam Style,' performs during his concert in front of Seoul City Hall in Seoul, South Korea, Oct. 4, 2012. Lee Jin-man/AP
Vancouver Whitecaps' Camilo Sanvezzo, of Brazil, mimics the 'Gangnam Style' horse dance as he celebrates his goal against Chivas USA during the second half of an MLS soccer game, on Oct. 3, 2012, in Vancouver, British Columbia. Darryl Dyck/he Canadian Press/AP
Thai sailors perform the rodeo-style dance and other hip-shaking moves at their base on the popular tourist island of Phuket, southern Thailand. Royal Thai Navy/AP
Participants from the Netherlands perform the 'Gangnam Style' dance during a street parade for a local dance festival in Seoul, South Korea, Oct. 2, 2012. Lee Jin-man/AP
Traditional dancers from the Russian Republic of Sakha dance 'Gangnam style' at a promotional event in central Seoul, on Oct. 2, 2012. About 700 dancers from 19 countries will attended a local dance festival in Cheonan. Kim Hong-Ji/Reuters
Psy performs during his concert in central Seoul, on Oct. 2, 2012. Lee Jae-Won/Reuters
Psy (l.) and Google Executive Chairman Eric Schmidt dance together during their meeting with employees of Google Korea at main office of the company in Seoul, Sept. 27, 2012. Google Korea/Reuters
Psy's fans cheer at an university festival in Suwon, south of Seoul, South Korea, Sept. 25, 2012. Psy finds his success with 'Gangnam Style' so unreal that he wonders if he's being tricked into believing it — like Jim Carrey in 'The Truman Show.' Lee Jin-man/AP
Psy greets the audience after performing 'Gangnam Style' during his concert in Seoul, South Korea, Oct. 2, 2012. Ahn Young-joon/AP