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For gender equality, we need more male secretaries, like Obama's Jeremy Bernard

Jeremy Bernard is the new White House social secretary – the first male to ever hold the position, and a signpost in the fight for gender equality. We need to tackle not just the stereotypes restricting women, but men as well. Excluding men from nurturing roles in our society is bad for all of us.

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But many heavily male jobs pay little more than these positions. While median hourly wages for electricians put projected annual salaries at more than $40,000, many construction and manufacturing jobs pay less than $30,000 a year, and often with no benefits. Salary alone does not explain the disparity.

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Stereotypes, not low pay exclude men

No, more probable is that it's just not appealing for most men to take on what many view as a woman’s job. Male elementary school teachers and childcare providers speculate on that their ranks remain small because many men are worried that these jobs would make them seem maternal, not masculine. Surveys by the American Assembly for Men in Nursing report that the number one challenge for men in the nursing profession is confronting gender stereotypes.

Even the titles may seem to exclude men. Society has created alternative terms for them in these professions: male nurse, male nanny, or, worse yet, the derogatory “murse” and “manny.” Just as policeman, congressman, and chairman implicitly excluded women, the bias against men may be built right into these professions.

Fighting these barriers is urgent

If the barriers to male participation are so high, many may ask, why bother? After all, thanks in part to these professions, women have had lower unemployment for the past few years. Unlike construction and manufacturing, which suffered high job losses, nursing, teaching, and childcare seem recession-proof. If men don’t want these jobs, then women can fill them and benefit from their stability.

But fighting these barriers is necessary and even urgent, because until men are willing to take on these female jobs, gender disparities will persist. Nursing is seen as female work, yes, but so is housework and childcare. If nurturing our sick and our young and maintaining family life are devalued as unmanly tasks, then the responsibility for the well being of our society inevitably falls more heavily on women. The result not only restricts women’s career options, but also prevents men from playing roles vital to the maintenance of society.

Top 10 countries for women: Global Gender Gap Index 2010

Gender equality demands overcoming traditional roles in both the workplace and the home. The stereotypes restricting female roles have faded some, but we must now tackle those restricting men. President Obama just might have taken a first step last week by putting a male Social Secretary in the White House.

Dominique Gómez is a joint masters degree candidate at the Harvard Kennedy School and Stanford Graduate School of Business.


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