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E L James' erotic trilogy has become a surprise pop culture phenomenon.
2. It's entered the cultural conversation
You know a book is popular when it becomes an icon of our era, sparking an awakening – literary and otherwise – in throngs of suburban moms, “Twilight” readers, and women of all ages (not to mention a renewed purpose for the discreet e-reader). “It’s entered the cultural conversation, which has made the trilogy much bigger than books often are,” Anne Massitte, publisher of Vintage Books, told the Wall Street Journal.
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