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A stylish cottage for Katrina country is a hit all over



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By Ron SchererStaff writer of The Christian Science Monitor / October 2, 2006

OCEAN SPRINGS, MISS.

A model home here that gives Katrina's displaced an alternative to trailer living is starting to take the country by storm.

The Katrina cottage – with living quarters about the size of a McMansion bathroom – is now appealing to people well beyond the flood plain. Californians want to build one in their backyards to use for rental income to help with the mortgage payment. Modestly paid kayakers in Colorado see it as a way to finally afford a house. Elsewhere, people envision building one so a parent can live nearby.

Flying in the face of a "big house" trend, designers of these tiny abodes seem to have found a new housing niche. Some experts cite an interest by some Americans in downsizing their habitats, a reaction to the supersized home, and note the challenge of heating and cooling a big house at a time when family budgets are flat. Others note that changing demographics – more empty-nesters and single adults – may mean a timely debut of the Lilliputian homes.

"It's resonating with people because it's a market that did not exist," says Marianne Cusato, a New York-based designer who drew up the plans for the Katrina cottage. "In the past, you had to go either to an apartment or a trailer."

Commercialization of the concept is limited – but that is about to change. Late this year, perhaps as soon as next month, Lowe's, a national hardware and building-supply company, intends to begin selling the plans and materials for four models in 30 stores in the Gulf Coast region.

The "Lowe's Katrina Cottage" offerings range from a two-bedroom, 544-square-foot model to a three-bedroom, 936-square-foot house. The cottages will cost $45 to $55 per square foot to build, Lowe's estimates, meaning the smallest would run about $27,200 and the largest $46,800. Estimates do not include the cost of the foundation, heating and cooling, and labor.

"We're starting on the Gulf Coast, where the original idea came from, but as soon as we feel the logistics are worked out we could go national," says Ms. Cusato, whose website, www.cusatocottage.com, has received more than 7,000 inquiries since January. "We want to be sure that when we say it's available, we're 100 percent sure we can deliver."

If Lowe's is successful, it's likely other companies will offer their own designs. "There is such a huge opportunity, when you talk about the number of houses that need to be built in Mississippi and Louisiana, that I think a lot of folks are looking at this type of concept," says Dan Tresch, director of governmental affairs at James Hardy Building Products, which provides the siding for Cusato's cottages.

One of those won't be Home Depot, the Atlanta-based supplier of building materials. "We assessed the opportunity but chose to pass on selling them," says spokesman Tony Wilbert.

Although Lowe's has not started marketing the houses yet, the original Katrina cottage has been featured on television and in newspaper articles. As a result, every day Cusato gets queries from around the world. Some of the e-mails and letters envision the cottages as college dormitories, military housing, homeless shelters, zoo keeper's offices, and rental properties.

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