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French schools' new bête noire: vending machines



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By Isabelle de Pommereau, Correspondent of The Christian Science Monitor / October 8, 2004

BOURGES, FRANCE

France has a weighty problem with the Lycée Jacques Coeur. It is a public school, and public schools, French officials say, are making students soft.

Not due to lax academic standards, mind you. No, the problem with the Lycée Jacques Coeur lies in its stained-glass student lounge, where a flashy vending machine has become the symbol of an alarming rise in childhood obesity.

This summer, France voted to ban all vending machines that sell candy and soft drinks in schools. By next school year, an estimated 8,000 machines in France's middle and secondary schools must be removed.

Long considered an American scourge, weight problems among young people are reaching crisis proportion in Europe. According to a study by the World Health Organization (WHO), the number of overweight and obese children has doubled in France and Germany in the past 10 years.

In response, the French parliament has targeted vending machines, and voted to impose new taxes on junk-food producers if they fail to advertise health warnings.

The controversial measure marks a turning point in Europe, experts say. "The clamor from people all over the world to take action is phenomenal," says Neville Rigby, policy director of the International Obesity Task Force in London. Several European countries are following France's lead.

Last month, authorities in Brussels banned vending machines in all of the city's primary schools. In Germany, local officials now ban kiosks from selling candy and sodas near schools. And England's primary schools give every pupil between 5 and 7 a piece of fruit.

But France has gone the furthest. It has made healthy eating such a priority that primary schools now offer nutrition classes.

School vending machines are a relatively new phenomenon in Europe. They're prevalent in England but non-existent in Germany; about 40 percent of French schools have them. The machines here give a percentage of their proceeds to student organizations - not to the school themselves - which may receive several hundred to several thousand euros per year to spend on activities.

And the incentives from junk-food makers are growing. "Coca-Cola is starting to say that it's willing to sponsor a school's [running] team, and that's tempting," says Michel Richard, a principal in Versailles, near Paris. "There is a very strong marketing offensive which violates the French state's commercial neutrality."

Mr. Richard got rid of the machines, just months after having them installed. "Vending machines," he says, "become a point of fixation for all kinds ... of violence."

Snackmakers, not surprisingly, aren't happy. "By banning our distributors, the politicians have cheaply appeased their consciences," says Jean Louis Bariller of the National Association of Automated Sales. He argues that students will always buy what they want at the supermarket.

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