The thrill of ironing; the agony of mountain unicycling

Riding a chairlift at New Hampshire's Mt. Sunapee, 15-year-old Jeff claps together his skis, a pair of Volant Machetes with a mirror finish. About 40 feet beneath him, a snowboarder is showered with a little of what the ski reports call frozen granular.

"Boarding used to be rebellious," says Jeff, a curl of burnt-orange-dyed hair poking out the front of his sticker-covered helmet. "It's not anymore."

At least not compared with Jeff's version of skiing. He does the jumps, tail grabs, and backward-riding that snowboarders do, but on two planks instead of one.

Rather watch than try? The eighth installment of the Winter X Games begins Saturday in Aspen, Colo., and may provide a distraction for those eager to escape the hype of next weekend's Super Bowl extravaganza.

But take note: All those hard-driving freestyle sports that rated as fringe 20 years ago - boarding through a half-pipe, for example - have gone mainstream.

The new extreme won't show up at the games: Street luge, mountain unicycling, and ironing clothes on mountain cliffs. The central themes reflect the kind of oddity and risk that show up on television's "Fear Factor" - or "Jackass."

For example, there's Slamball - basketball with trampolines, and harder contact. And boarder cross - a snowboarding event Sports Illustrated likened to "roller derby going down a mountain" - will reportedly make its Olympic debut in Turin, Italy, in 2006.

Also consider the advent of buttboarding, a variation on street luge (in both cases you speed downhill feet first, flat on your back, and hope someone remembered to close the road to traffic).

Then there's mountain unicycling. No road at all.

"There is just something satisfying about taking a unicycle, an inherently unstable vehicle, and riding it in places nobody thought it could go," writes one devotee on a website about the activity.

At the far end of the silly spectrum, an "extreme ironing" website hails the sport that "combines the thrills of an extreme outdoor activity [you iron, say, on a mountain pinnacle] with the satisfaction of a well-pressed shirt."

"You could liken that to the 'Stupid Human Tricks' that were on the Letterman show," says Douglas Turco, coauthor of "The Next Generation in Sport: Y." "And those really are the fringe elements of what we would consider sport."

Even Melissa Gullotti, spokeswoman for the X Games, admits the ESPN/ABC venture may have gone too far in introducing the attention-grabbing supermodified shovel racing in 1997. The event, in which competitors pushed a snow shovel down a hill, was dropped shortly after it appeared. "That's how you learn," says Ms. Gullotti. "Now we're sticking with sports that have longevity."

But according to some experts, certain new sports simply want to generate a market. They maintain that some of the more offbeat athletic events are geared more toward selling equipment or promoting the resort where an event is held.

"The media companies that have been trying to reach particular demographic segments of the population have found that those sports are great hooks to use to deliver messages," says Jay Coakley, professor of sociology at the University of Colorado at Colorado Springs and author of "Sport in Society: Issues and Controversies."

Messages may fall flat when the weirdness factor gets too great. While Gen Y viewers may enjoy the spectacle, says Mr. Coakley, it is wrong to assume they will inevitably slingshot past the legitimate action sports they have adopted and into fringe activities meant only to turn heads.

"Nobody uses 'extreme' anymore, or 'alternative,' " says Gullotti. Yes, the X originally denoted "extreme;" now the games are considered "action sports."

Indeed, five of America's Top 10 participatory sports, as listed by the Sporting Goods Manufacturers Association, show up at either the summer or winter X Games: inline skating, skateboarding, snowboarding, BMX biking, and wakeboarding. It's a fairly tame list.

Coakley maintains that their adopters are - with some dangerous exceptions - fairly tame, too. "I've observed a lot at skateboard parks, and some of the risky stuff happens, and it becomes the central lore of a particular group and gets embellished," says Coakley. "You start thinking everybody's doing it. [But] 90 percent of the kids out there are pretty cautious. You have some who are pretty good, and they're pushing some limits, but they're doing it under pretty controlled circumstances."

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